Don’t Overcomplicate Evangelism
“If you build it, they will come.”
I like the movie Field of Dreams, but it’s a terrible evangelism strategy for church planters.
Most unbelievers have no interest in joining you this Sunday. Simply offering a “good product” isn’t enough in this post-Christian world. It doesn’t matter how cool your venue is, how good your music and coffee are, or how hip your pastor looks.
The unbelievers who do show up are there because someone has befriended and invited them outside the walls of a church…
